Stock & Company Details
Kroger Co. $KR
Price:
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591M
$38B
52 Week High:
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10 Day Average Volume:
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38.18
50 Day Moving Average:
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52 Week Low:
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30 Day Average Volume:
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30 Day Change:
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3 Month Change:
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Retail Trade
KR technical indicators
Latest Kroger Co. (KR) indicator readings as of 2026-10-29.
KR's 14-day RSI is 61.8, in neutral territory. At $65.93 it is trading 3.6% above its 200-day moving average of $63.63, and above its 50-day average of $60.43. Price sits in the middle of its Bollinger Bands ($57.45 to $68.52). ADX reads 34.0, indicating a trending market.
KR backtested strategy results
How 4 rule-based strategies performed on Kroger Co. (KR) over recent history, last backtested 2026-10-13. Select a strategy to plot its trades on the chart above. Past performance does not predict future results.
| Strategy | Equity curve | Return | Win rate | Trades | Max drawdown |
|---|---|---|---|---|---|
| Oversold Bounce Mean reversion Buy when RSI falls below 30 (oversold), sell when it climbs above 70 (overbought). | +30.8% | 80% | 5 | -23.5% | |
| Momentum Crossover Momentum Buy when MACD turns positive (crosses above zero) and RSI confirms momentum above 50; sell when MACD falls back below zero. | +23.7% | 37% | 27 | -23.3% | |
| Volatility Breakout Volatility Buy when price closes above the upper Bollinger Band, sell on reversion to the 20-day average. | -26.5% | 33% | 33 | -34.2% | |
| Strong-Trend Pullback Trend + timing In strongly trending stocks (ADX above 25), buy short-term dips (Stochastic below 30) and sell into overbought (above 80). | +25.3% | 65% | 20 | -22.1% |
Overview
The Kroger Co. is Fresh for Everyone™ and dedicated to its Purpose: To Feed the Human Spirit®. it is, across its family of companies, nearly half a million associates who serve over 60 million customers through a seamless shopping experience under a variety of banner names. It is committed to creating #ZeroHungerZeroWaste communities by 2025.
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