Stock & Company Details
Kraft Heinz Co $KHC
Price:
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1.2B
$28B
52 Week High:
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10 Day Average Volume:
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-8.35
50 Day Moving Average:
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52 Week Low:
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30 Day Average Volume:
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30 Day Change:
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3 Month Change:
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Consumer Non-Durables
KHC technical indicators
Latest Kraft Heinz Co (KHC) indicator readings as of 2026-10-28.
KHC's 14-day RSI is 51.6, in neutral territory. ADX reads 27.2, indicating a trending market. MACD (12, 26, 9) is 0.15, above the zero line.
KHC backtested strategy results
How 4 rule-based strategies performed on Kraft Heinz Co (KHC) over recent history, last backtested 2026-10-13. Select a strategy to plot its trades on the chart above. Past performance does not predict future results.
| Strategy | Equity curve | Return | Win rate | Trades | Max drawdown |
|---|---|---|---|---|---|
| Oversold Bounce Mean reversion Buy when RSI falls below 30 (oversold), sell when it climbs above 70 (overbought). | +42.4% | 64% | 11 | -16.4% | |
| Momentum Crossover Momentum Buy when MACD turns positive (crosses above zero) and RSI confirms momentum above 50; sell when MACD falls back below zero. | -32.8% | 27% | 26 | -41.3% | |
| Volatility Breakout Volatility Buy when price closes above the upper Bollinger Band, sell on reversion to the 20-day average. | -5.7% | 44% | 27 | -22.1% | |
| Strong-Trend Pullback Trend + timing In strongly trending stocks (ADX above 25), buy short-term dips (Stochastic below 30) and sell into overbought (above 80). | +4.6% | 47% | 19 | -24.5% |
Overview
In July 2015, Kraft merged with Heinz to create the third-largest food and beverage manufacturer in North America behind PepsiCo and Nestle and the fifth-largest player in the world. Beyond its namesake brands, the combined firm's portfolio includes Oscar Mayer, Velveeta, and Philadelphia. While the retail channel drives around 85% of its total sales, the firm operates a growing presence in the foodservice arena. Outside North America, Kraft Heinz's global reach counts a distribution network in Europe and emerging markets that drives 20%-25% of its consolidated sales base, as its products are sold in more than 190 countries and territories.
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